medical affairs

Beyond the Prescriber: Broadening Medical Affairs Engagement

Published: 08/22/2025

HCG is proud to partner with the Medical Affairs Professional Society (MAPS) on a new MAPS Innovate article exploring how Medical Affairs must evolve beyond prescribers to engage the full healthcare ecosystem. From nurses and pharmacists to patients, caregivers, and advocacy groups, influence spans the entire journey. Discover how forward-thinking medical affairs leaders are closing the gap and transforming strategies for greater impact. Read the article.

hcg global

HCG Thought Leadership Digest: Summer 2025

Published: 08/13/2025

HCG has released its latest Thought Leadership Digest—a snapshot of 22 bold articles, posters, and webinars from Future Impact, our thought leadership engine. From Commercial & Marketing to Medical Affairs, Publications, Regulatory, Clinical Expertise, and Innovation, explore quick insights designed to accelerate the future of medical communications. Click here for more information

innovation

Future Ready: SXSW Insights for Med Comms Leaders

Published: 07/27/2025

HCG’s Innovation team distilled insights from 130 sessions at SXSW London 2025 into a special edition for medical communications. Explore the bold themes shaping creativity, culture, technology—and their impact on how we communicate, educate, and connect in healthcare. Click here for more information.

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HCG Finalist at MM+M Awards

Published: 07/21/2025

We didn’t whisper. We roared! And the MM+M Awards heard us! We’re thrilled to announce that HCG is a FINALIST at the MM+M Awards 2025 for Best Agency Branding Campaign! Our bold “Amp Your Impact” campaign wasn’t just a rebrand — it was a rally cry. A movement. A visual and verbal identity that captured our collective grit, relentless drive, and raw courage. Massive thanks and congratulations to our brilliant Creative and Comms teams, and our incredible partners at Siegel + Gale — your vision and talent made this roar heard far and wide. See you at the MM+M Awards in New York!

regulatory

HCG and DIA Unveil Insights on Evolving FDA Advisory Committee Landscape

Published: 07/15/2025

In a groundbreaking whitepaper, HCG and DIA explore recent shifts in FDA Advisory Committee meetings. From virtual formats to changing vote dynamics, the report offers crucial insights for pharmaceutical companies. Industry experts Jeff Riegel, Kathryn Madalena, Lisa Peluso, and Greg Connel provide strategic advice on navigating these changes and maximizing AdCom success. Click here to view the whitepaper.

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HCG Finalist at PMi Awards (Three Times!)

Published: 07/10/2025

We’re Finalists – Three Times Over!
We’re thrilled to share that HCG has been announced as a FINALIST in not one, not two, but THREE categories at the PMi (Innovation and Impact) Awards 2025! These nominations celebrate our work at the intersection of innovation and impact, and showcase the incredible creativity, strategy, and collaboration across our teams and partners. HCG is a finalist in Innovation in Communications, Excellence in Customer Engagement and Best Use of Creative. These nods reflect our bold belief in doing things differently — and doing them brilliantly. Congratulations to the incredible teams behind each project and to our visionary clients who trust us to push boundaries.

impact

Why Our Purpose Is Accelerating the Impact of Science—And Why That Matters

Published: 07/07/2025

HCG’s latest Future Impact article explores the industry’s hottest topic: impact. Moving beyond metrics and mission statements, we share our approach to embedding impact at the core of medical communications—helping pharma and biotech leaders measure what truly matters and accelerate the impact of science across brands, portfolios, and enterprise goals. Read the article here.

hcg global

HCG a Winner at Communique Awards

Published: 07/04/2025

We’re absolutely thrilled to announce that HCG has WON at the Communiqué Awards 2025 for Best Use of Data Visualization!  Our award-winning Hair Regrowth Visualizer for Pfizer brought complex data to life in a way that was clear, compelling, and creatively impactful. Thank you Pfizer for your valued partnership. This win is a celebration of what happens when innovation meets storytelling — and every follicle of this project was powered by our relentless drive, raw courage, and collective grit.

innovation

SXSW London Fireside Chat

Published: 07/02/2025

HCG hosted a global expert panel of HCG Innovation Catalysts Luke Molloy, Nicole Sordell, Tânia Travers, Emma Carroll, chaired by Jeremy Williams for a Fireside Chat and unpacked the most exciting innovation stories from the ground-breaking event of SXSW-London — the first time SXSW landed in Europe. From blood-delivering drones and chocolate called Neil, the panel discussion shared what SXSW London Revealed About Tomorrow. Read HCG’s full report from SXSW-London here.

hcg global

HCG Finalist (Four Times!) at Communique Awards

Published: 06/30/2025

HCG is excited to be a Finalist in 4 exciting categories at the 2025 Communique Awards. Best Use of Data Visualization. Excellence in Medical Affairs-led Scientific Exchange. Excellence in National or Local Education/Standalone Events. Progress Award in Healthcare and Scientific Communications. To be shortlisted in so many major categories is a great reflection on the creativity, scientific acumen and innovation of the teams across HCG.

medical affairs

HCG Unveils Insights on Measuring Medical Communications Impact

Published: 06/30/2024

HCG’s recent survey reveals crucial gaps in evaluating impact in medical communications. Despite its importance, many pharma companies struggle with effective measurement. “Our focus needs to take in the big picture,” says Kristen Quinn, Enterprise Strategy & Solutions Lead. HCG advocates for evolving agency partnerships to bridge activity metrics with broader strategic vision. For further information, please contact us.

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HCG named in MM+M Agency 100

Published: 06/17/2025

HCG is proud to be named in the 2025 MM+M Agency 100! This recognition reflects not just where we are – but where we’re going. As Nina Hinchcliffe shared with MM+M, HCG is entering a phase that’s both evolutionary and revolutionary – simplifying how we operate, deepening how we partner, and never settling for easy answers. “Clients don’t just want deliverables. They want vision. They want us to help shape what’s next.” We’re ready.