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MedComms Vantage 2022: A Transforming Industry
A diverse collective of 30 medical communications leaders, supported by a wealth of specialists from across the HCG globe and individual interviews with medical communications specialists from pharma, identified 4 key shifts impacting medical communications. We explore these shifts, one by one, and how investments in these areas will be critical to ensuring that we are meeting the needs of the health care provider (HCP).
🕒 12 minute read
Authors

Anand Arikarevula
Senior Director, Client Relationship Management Group

Daniel Rainier
Director, Client Relationship Management Group

Delphine Dubois, MD
Chief Information Ofiicer

Fariba Ghodrati, PhD
EVP, Director of Business Strategy

Greg Imber
Chief Engagement Officer

Jan-Willem van Doorn, MD, PhD
President, Health Science Communications

Jeremy Williams
Global Director, Client Relationship Management Group