Driving Home the Point

Anyone who has ever driven or ridden in a car owes their life to good design. Think about it. What if merging traffic signs were just blocks of black text on a white background rather than clear, big black directional arrows on a bright yellow surface? What if all street signs were text only, in curvy script fonts, on white backgrounds? Driving is enough of a sensory overload as it is; without good information design it would become exponentially more dangerous.

10 Minutes